O prazer é meu

Wait for the other person to initiate the greeting. Once they say Prazer or Muito prazer, you drop this phrase. It is short, rhythmic, and very easy to pronounce. You can say it while shaking hands or giving a light nod. In Brazil, you might say it while leaning in for a traditional cheek kiss. It makes you sound sophisticated without trying too hard. Just don't say it before they speak, or it gets awkward!

Use it whenever you meet someone for the first time. This works at a business conference or a backyard barbecue. It is perfect for meeting your partner's parents. Use it when a friend introduces you to their group at a bar. It is also great in professional emails after an initial introduction. Basically, if a 'pleasure' was mentioned, claim yours too!

Do not use this with people you already know well. Saying it to your best friend will make them think you've hit your head. Avoid using it if the vibe is extremely aggressive or hostile. It is a polite phrase, so it doesn't fit in a heated argument. Also, don't use it as a response to 'Thank you.' That requires De nada or Disponha instead. Using it there makes you sound like you're confused about the conversation.

Portuguese culture, especially in Brazil, values warmth and personal connection. Being 'educado' (polite) is a high social virtue. This phrase dates back to formal European etiquette but has softened over time. In Portugal, it might feel a bit more stiff and traditional. In Brazil, it is delivered with a more melodic, casual tone. It bridges the gap between being a stranger and becoming an acquaintance.

If you want to be super quick, just say Igualmente (Likewise). For a more formal touch, try O prazer é todo meu (The pleasure is all mine). If you are feeling extra friendly, you can say O prazer é meu em conhecer você. Some people just shorten it to a simple Igualmente to keep things moving. In very casual settings, a simple Prazer! with a thumb up works too.