The conceptual model was

You usually follow this phrase with a description of relationships or theories. You might say, The conceptual model was based on three pillars. It works best when you are presenting a plan, writing a thesis, or explaining a complex business strategy. Use it to sound organized and deeply thoughtful. It signals that you didn't just guess; you had a structured plan from the start.

This is your go-to phrase for serious environments. Use it during a university presentation to impress your professor. It’s perfect for a high-stakes business meeting when you need to justify a new marketing strategy. You can also use it when explaining a complex hobby, like how you designed a custom computer setup. It adds a layer of professional polish to your explanation.

Avoid this phrase at a casual Sunday brunch or while texting about dinner plans. If you say, "The conceptual model for our pizza night was based on pepperoni," your friends will think you’ve spent too much time in the library. It is too heavy for small talk. Don't use it for simple, physical tasks like washing the car or walking the dog. Keep it for things that actually require a 'model' or a 'theory.'

In Western academic and corporate culture, there is a huge emphasis on 'frameworks.' We love to see the logic behind the action. This phrase became popular as social sciences and business management became more data-driven. It reflects a culture that values preparation and systematic thinking. It’s the verbal equivalent of wearing a sharp suit to an interview—it shows you mean business.

You might hear people say the theoretical framework was or the underlying logic was. In tech circles, they might say the system architecture was. If you want to be slightly less formal, you can say the basic idea was. However, the conceptual model was remains the gold standard for formal reporting. It sounds authoritative and well-researched.