宗旨
The main aim, purpose, or guiding principle of an organization, activity, or piece of writing.
Examples
3 of 5诚实是我们公司的宗旨。
Honesty is the guiding principle of our company.
会议的宗旨是促进国际合作。
The purpose of the meeting is to promote international cooperation.
你们店的宗旨是什么？
What is the mission of your shop?
Word Family
Memory Tip
The ancestor (宗) of all your intentions (旨).
Quick Quiz
联合国的____是维护世界和平。
Correct!
The correct answer is: 宗旨
Examples
诚实是我们公司的宗旨。
everydayHonesty is the guiding principle of our company.
会议的宗旨是促进国际合作。
formalThe purpose of the meeting is to promote international cooperation.
你们店的宗旨是什么？
informalWhat is the mission of your shop?
本文的宗旨在于探讨贫困的根源。
academicThe aim of this paper is to explore the roots of poverty.
我们的服务宗旨是客户至上。
businessOur service aim is customers first.
Word Family
Common Collocations
Common Phrases
根本宗旨
fundamental purpose
一贯宗旨
consistent aim
核心宗旨
core mission
Often Confused With
'目的' is a general goal; '宗旨' is a higher-level, more formal guiding principle or mission.
Usage Notes
Often found in 'About Us' sections or introductory paragraphs of academic essays.
Common Mistakes
Using '宗旨' for personal, trivial goals (e.g., 'My aim is to buy a cake'). Use '目的' instead.
Memory Tip
The ancestor (宗) of all your intentions (旨).
Word Origin
From '宗' (ancestor/sect/standard) and '旨' (meaning/intention).
Grammar Patterns
Quick Quiz
联合国的____是维护世界和平。
Correct!
The correct answer is: 宗旨
Related Vocabulary
A set of ideas or a plan of what to do in particular situati...
愿景A mental image of what the future could or should be like; a...
价值The regard that something is held to deserve; the importance...
核心The central or most important part of something. In academic...
指导To give advice, instructions, or help to someone on how to d...
More general words
机会
B1A set of circumstances that makes it possible to do something; a favorable time or occasion.
关键
B1Crucial, key, or extremely important. It refers to the most significant part of a problem or situation.
劣势
B1A condition or situation that puts one in an unfavorable or inferior position; a disadvantage. The direct opposite of 优势.
变化
B1The act or instance of making or becoming different. Highly important for IELTS Writing Task 1 (describing graphs) and Task 2 (social changes).
暂时
B1Lasting for only a limited period of time; not permanent. It can function as an adjective or an adverb.
尤其
B1Used to single out one person, thing, or situation as being more important or notable than others. It is similar to 'especially' or 'particularly'.
甚至
B1Used to emphasize something surprising or extreme. It marks a higher degree of a quality or situation, often translated as 'even' or 'so much so that'.
独立
B1Free from outside control; not depending on another's authority. Also describes the ability to think or act for oneself.
获得
B1To come into possession of; to get or acquire something, often through effort or as a result of a process.
频繁
B1Happening or occurring often; frequent.
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